De Lage Landen and Dow Water & Process Solutions (DW&PS), a business unit of Dow Chemical, announced the industry’s first reverse osmosis (RO) element leasing program for FILMTEC elements. Through this collaborative offering, businesses and municipalities in North America can now benefit from innovative financing to ease element acquisition and affordability and to better manage cash-flow, the companies said.

The new program, which is also available for purchases made via DW&PS channel partner OEMs, is designed to give end-users flexibility whether their acquisition is planned or not. Additionally the leasing program will give end-users the best opportunity to consistently use the latest DW&PS RO technology while continually staying within warranty term coverage.

“Our partnership with DLL will increase the availability of FILMTEC RO elements to our customers, who want to capitalize on the operational benefits of our latest technology at a faster pace,” said Snehal Desai, global business director, DW&PS. “Financing allows businesses to acquire a significant asset without making a large capital expenditure, so our industry-first leasing program will help customers realize the demineralizing and desalination benefits of the FILMTEC RO elements more efficiently, and more affordably.”

FILMTEC RO elements are used for demineralizing brackish water or desalinating seawater for a variety of industries and applications including industrial water treatment, power generation, food and beverage processing, municipal desalination and water reuse, and home drinking water devices.

“We are very proud to expand our clean technology portfolio and partner with DW&PS to address the increasingly complex needs of the water industry,” said Bruce Trachtenberg, VP and general manager Clean Technology, De Lage Landen. “This program leverages the product performance of Dow along with DLL’s financial know-how—advancing our collective goal to create value for DW&PS customers.”