Volvo Financial Services (VFS) appointed Johan Hoff as president of its Europe, Middle East and Africa (EMEA) Region. He takes up his new position on July 1, 2020, and will be responsible for developing relationships with customers, dealers and other business partners in the Region. Hoff will also become a member of the VFS Executive Management Team.

Hoff has almost 20 years of experience within VFS and the Volvo Group, and during that time has held several positions of increasing responsibility. His most recent roles include managing director, VFS Russia, and VP and managing director of VFS EMEA East hub. A Swedish national, he speaks Swedish, English, German and Russian.

“Johan takes over responsibility for the key EMEA region at an exciting time, one that is full of opportunities. I’m confident that with his deep knowledge of both the company and the region, Johan will continue VFS’ expansion and support an increasing number of customers across EMEA. I welcome him to the role and to the VFS Executive Management Team,” said Marcio Pedroso, president, Volvo Financial Services.

Currently based in Poland, Johan will relocate to Gothenburg, Sweden and report to Marcio Pedroso, President, Volvo Financial Services. Johan replaces Nils Jaeger who was named President Volvo Autonomous Solutions in late 2019.