J. D. Power Survey: TD Nets Highest Rating in Customer Satisfaction



TD Canada Trust was named the highest in overall customer satisfaction among the big five Canadian retail banks by J.D. Power in its 2019 Canada Retail Banking Satisfaction Study.

This recognition reflects direct feedback from thousands of retail banking consumers who were surveyed by J.D. Power about their experiences with their retail bank.

“We’re delighted to receive this recognition from our customers,” said Teri Currie, group head, Canadian Personal Banking. “We are more focused than ever on what matters most to our customers – helping them confidently achieve their financial goals and aspirations in moments that matter.”

According to the study, TD Canada Trust ranked highest in overall satisfaction, convenience and channel activities and was recognized for being customer-driven and innovative.

“As customer expectations evolve – and increase – TD is investing to deliver elevated advice and personalized, omni-channel experiences across our branch network, by phone, mobile, online banking options and through our ATM network,” said Curries. “My heartfelt thanks to our TD colleagues across the country for everything they do to enrich the lives of our customers and communities and bring legendary experiences to life every day.”

The Canada Retail Banking Satisfaction Study measures customers’ satisfaction in six factors (listed in alphabetical order): channel activities; communication and advice; convenience; new account opening; problem resolution; and products and fees. The study is based on responses from over 15,000 retail banking customers of Canada’s largest and mid-sized banks regarding their experiences with their retail bank. It was fielded over two waves in June/July 2018 and January 2019.


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