The South Florida Business Journal named Katerina Jones, vice president of marketing and business development at Fleet Advantage, a 2022 Influential Business Woman.
Each year, the South Florida Business Journal recognizes professional women in company leadership positions who show a strong record of performance excellence and innovation in their industries, as well as meaningful community involvement.
As a valued member of the Fleet Advantage senior management team, Jones has more than 17 years of client-centric, data-driven and outcome-focused experience across industries and services. She is viewed as a leader and mentor for other women in transportation as well as other industries, and she leads Fleet Advantage’s marketing division.
Playing a significant role in the recent success of Fleet Advantage’s business operations, Jones’ client-focused strategies and campaigns have resulted in more than $100 million of opportunities in lease origination alone. Ultimately, Jones’ work and regard for customer relationships has been integral to the growth of Fleet Advantage. She was recently named one of the Women in Trucking Association’s 2022 Top Women to Watch in Transportation, as well as one of Monitor’s 2021 NextGen Leaders. She is also viewed as an industry thought leader and has been published in numerous industry trade magazines, including Fleet Owner, Fleet Equipment, Monitor, Recycling Today and the Journal of Petroleum Technology.
Jones is actively involved in several charitable organizations, industry-related council positions and committees, including the National Private Truck Council, the Equipment Leasing Finance Association and the International Food Distributors Association, where she spearheaded the Truck Driving Championship Kid’s Writing Contest. She also serves as a member of the Kids Around the Corner Foundation, Fleet Advantage’s dedicated charity for children, and is very passionate about children’s causes. In 2021, Jones was instrumental in obtaining significant donations for the local Junior Achievement Association, ARC Broward, Helping Hands for GAND and the HorsePlay Therapy Center.
“Katerina’s unwavering commitment and dedication to excellence and her sincere drive to be the best at everything she’s involved in illustrates exactly why she received this well-deserved honor,” Brian Holland, president and CFO of Fleet Advantage, said. “Her influence, focus on mentoring other women and diverse experience throughout the greater transportation industries has been a huge asset to making Fleet Advantage a stronger, more competitive organization.”
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