WSFS Bank, the primary subsidiary of WSFS Financial, hired Brooke Moyer as senior vice president and director of loan syndications, reporting to Jim Gise, senior vice president of middle market, syndications and capital markets.

In his role, Moyer will be responsible for arranging, pricing, structuring and distributing multi-bank commercial and industrial (C&I), commercial real estate (CRE) and healthcare credit facilities for WSFS’ commercial division, acting as the primary syndications professional for all assigned customers and prospects.

“We look forward to leveraging Brooke’s experience and expertise in loan syndications to continue to build out this important and growing line of business for WSFS,” Gise said. “He will provide strategic focus to an existing capability to help our C&I, CRE and healthcare customers grow.”

“I’m thrilled to join such a dynamic and locally focused organization where I’ll contribute to WSFS’ continued growth by expanding the loan syndication practice,” Moyer said.

Prior to joining WSFS, Moyer was a vice president of loan capital markets at J.P. Morgan, where he was responsible for structuring and broadly syndicating loans for financial institution borrowers in J.P. Morgan’s commercial and investment bank. He has experience advising management teams on their credit facility needs across both best-efforts and acquisition financing scenarios.

Moyer, who is based in Philadelphia, also held positions in credit risk and corporate banking at J.P. Morgan, where he worked on loan transactions from an underwriting and relationship perspective.