Monitor 2021 Women’s List: Tabitha Carpenter

by Monitor Staff Nov/Dec 2021

Tabitha Carpenter,
Senior Vice President,
Volvo Financial Services

Tabitha Carpenter, senior vice president of Volvo Financial Services (VFS), is head of the company’s second largest region: southern and western Europe. Reporting to Marcio Pedroso, president of VFS, Carpenter manages a team of 220 colleagues and four managing directors. She works closely with other Volvo Group business areas to nurture relationships with dealers and customers.


“I am really energized by the innovative opportunities being created across all aspects of our industry. Volvo group is proactively developing assets and new product offerings surrounding connectivity, automation and electrification. VFS is actively working with complementary partners to further develop more flexible and value-added services for our Volvo group customers.”

Carpenter has been with VFS for nearly 20 years, working in various positions of increasing responsibility across the organization. In 2017, Carpenter was promoted to managing director of VFS UK and Ireland, and since then has had great success outperforming profitability targets. In 2019, Carpenter delivered the highest annual new business volume in the company’s history at £450 million ($608.6 million), closing the portfolio of assets financed at £1.2 billion ($1.62 billion). Carpenter also led her team to achieve an 11th-place ranking in the UK’s Best Workplaces from Great Place to Work.

During her career, Carpenter has collaboratively achieved several wins, including the opening of the VFS Ireland entity and the development of more flexible rental solutions within her markets. Internally, she centralized finance and accounting from four European markets to the UK, achieving an external regional finance team of the year recognition due to the team’s business engagement and people development activities. More recently, Carpenter has worked with her leadership team to unite and develop the new southern and western Europe region for VFS.

In January 2020, Carpenter undertook a regional vice president position. Despite the challenges of building new stakeholder relationships remotely, Carpenter led the team to think differently and to create flexible financing solutions for Volvo Group’s brands, dealers and customers, which kept the business thriving.

“Tabitha is an exceptional leader. I have witnessed her transformation from a great finance professional into an extraordinary business leader, and her unique experience — combining financial acumen with heavy equipment sales and leasing knowledge — is highly valued,” Pedroso says. “She cares deeply about everyone in her organization, taking a personal interest in their growth and engagement using empathy and gratitude. She is pragmatic, warm, approachable and determined. Tabitha has created a strong team in the region, a vibrant culture and a keen connection to our customers and business partners.”

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